Venture: African Leadership University (ALU) is building a network of 25 universities throughout Africa to empower the next generation of African leaders. ALU aspires to address the continent-wide education gap by educating 3 million entrepreneurial leaders in the next 20 years.
Project: ALU partnered with Rippleworks to design and execute a digital marketing strategy to attract student interest at scale.
Expert: Brett Browman, Head of Paid Marketing, OpenDoor