Venture: Babban Gona
Babban Gona strives to end food insecurity by providing cost-effective end-to-end services to smallholder farmers.

Expert: Samir Kapoor
CTO at Life360
• EVP of Engineering and Product, Swift Navigation
• SVP of Engineering, Fitbit
• VP of Engineering, Qualcomm

Babban Gona partnered with Rippleworks to build a scalable product roadmap

Babban Gona serves small networks of smallholder farmers by offering Nigeria’s youth attractive prospects for a viable income to help prevent the spread of food insecurity. Babban Gona increases each farmer’s yield and income by 2.3 times the national average, and has already worked with 280,000 rural Nigerians to secure access to healthy food—with plans to reach one million farmers by 2025.

Babban Gona’s top priority was adopting new technology to reach more farmers, increase yields, and increase incomes. Babban Gona partnered with Rippleworks to Build a product roadmap to support their growth goals.

The team provided invaluable insights that helped guide our operations and scale our impact.

With their support, we have now deployed technological solutions that optimize efficiencies by remedying major issues smallholders face.

—Babban Gona Managing Director Kola Masha

Babban Gona partnered with Rippleworks Expert Samir Kapoor, who led engineering teams at Life360, Swift Navigation, Fitbit, and Qualcomm. Together, they:

• Verified the product roadmap against business priorities and outlined potential issues

• Developed realistic and productive plans for upcoming product releases that allocated resources efficiently

• Created cadence between technology and operations teams to verify priorities and roadmap

• Identified early indicators of success and warning signs to ensure roadmap is moving the company in the right direction

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