LALA partnered with Rippleworks to define their user journey and service map for key external stakeholders.

LALA specializes in the holistic development of proximate, purpose-driven youth across Latin America. Through tailored programs, LALA connects young leaders and their peers across the region, helping them build the leadership, entrepreneurship, and critical thinking skills to positively impact their communities. With over 1,900 members, these leaders, or “LALeaders,” make up a lifelong community of changemakers and partner organizations working to address the region’s most pressing challenges.

One of LALA’s top priorities going into this project was improving their understanding and positioning of user journeys for their key segments of donors.

LALA partnered with Alana D’Angelica, a former Fractional Chief Customer & Ops Officer with 15+ years of leadership experience. Together, they: 

• Defined onboarding process for individual donors and institutions and developed supporting documentation
• Created new collateral to promote greater donor engagement
• Built a new Customer Success Tracker to drive team cross-collaboration and ensure consistency

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Tienda Pago
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