Bidhaa Sasa

Venture: Bidhaa Sasa uses direct selling techniques—by women for women—to deliver quality household goods to clients in the rural heartlands on monthly payment plans, making modern products both accessible and affordable.
Project: Bidhaa Sasa partnered with Rippleworks to build out their in-house logistics capabilities so they can better plan, monitor, and adapt to increasingly complex inventory needs.
Expert: Nathan Royston, Market Manager, Convoy